CTA Analysis
PageScorch analyses your call-to-action copy, placement, contrast, and surrounding context — then tells you exactly why it's losing clicks and how to fix it.
No account needed · 3 free audits
CTA Diagnostic
Current CTA detected
AI-suggested rewrite
Micro-copy: "Free · No account needed"
Sample analysis — actual results vary
The CTA failure modes
A CTA problem is rarely just about the button. It's about everything the visitor experienced in the 3 seconds before they decided not to click.
"Sign up", "Register", "Subscribe" — these words ask for effort before delivering value. Outcome-first copy ("See my score", "Get my report") converts significantly better.
A CTA at the bottom of the page reaches only the visitors who read everything. Multiple CTAs placed at natural decision points capture the rest.
A button that blends into the page background loses clicks even from visitors who want to act. Contrast is a conversion lever, not a design preference.
Adding "No credit card required" or "Cancel anytime" near the CTA removes the hesitation that stops otherwise-ready visitors from clicking.
A CTA that does not logically follow the copy above it creates a disconnect. The button should feel like the natural next step, not an interruption.
Visitors arrive at different stages of intent. One CTA serves the ready buyer but loses the researcher. A secondary link CTA captures both.
What's analysed
The AI scores your CTA text on specificity, outcome-focus, and commitment level — and generates stronger alternatives.
Contrast, size, whitespace, and surrounding elements — whether the button is actually the most prominent thing on the page.
Where CTAs appear, how many there are, and whether they hit at natural decision moments or get buried.
The risk-reduction text below or near the button — "Free", "No card needed", "Cancel anytime" — and whether it's present and believable.
Paste your page URL. The AI analyses your CTA copy, placement, contrast, and context — and generates better copy you can test today.
Analyse my CTA free3 free audits · No credit card required