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Reading your roast result

Understand the conversion score, what each score band means, how to read the Issues and Quick Wins columns, and what the meme verdict is for.

Last updated May 10, 2026

The conversion score

Your result opens with a score from 1 to 10. This is PageScorch's estimate of how well your landing page converts visitors into leads or buyers, based on conversion copywriting and design principles.

Score bands:

| Score | Meaning | |-------|---------| | 8–10 | Strong page. Conversion fundamentals are solid. Small optimisations remain. | | 5–7 | Average. Specific problems are hurting your rate. Fixes will have clear impact. | | 1–4 | Weak page. Multiple fundamental issues. Prioritise this immediately. |

The score ring on the result page is colour-coded: green for 8+, amber for 5–7, red for 4 and below.

The score is an AI estimate, not a measured conversion rate. It's a structured evaluation, not A/B test data. Use it as a diagnostic tool, not a benchmark.

The Issues column

Below the score, the Issues column lists specific problems PageScorch found. Each issue is a concrete conversion obstacle on your page.

Examples:

  • "Headline does not communicate a clear benefit within 5 seconds"
  • "No social proof above the fold"
  • "CTA button copy is generic ('Submit' instead of action-oriented copy)"
  • "Value proposition buried below the fold"

Issues are the problems. Quick Wins are how to fix them.

The Quick Wins column

The Quick Wins column lists the highest-impact changes you can make. Each win maps to one or more issues.

Quick Wins are prioritised by expected impact. Tackle them in order — the first win typically has the most leverage.

The meme verdict

At the bottom of the result, the meme verdict is a one-sentence summary of your page's biggest problem, written sharply and directly. It's meant to give you the core diagnosis in a single memorable line.

Example: "You've got a product people might want but a page that makes them work too hard to find out why they should care."

The meme verdict is not a joke. It's the same diagnostic in a more direct format. Read it, sit with it, then look at the Issues column to understand the specifics.

What to do next

  1. Read all the issues — not just the first two
  2. Pick the Quick Win at the top of the list
  3. Implement it on your page
  4. Re-roast to see if the score improves

Or, let PageScorch write the fixes for you: Generating AI fixes.